Using Predictions to Power the Business

The most profitable form of BI involves modeling historical data to understand patterns and trends, and applying these statistical models to new sets of data. Predictive analytics and data mining can yield tremendous benefits and insights to organizations. While some credit card companies and Wall Street firms may employ hundreds of statistical modelers to improve the ROI of core business processes, ordinary companies can also gain value from predictive analytics. All it takes is a savvy business analyst, a substantial volume of good quality data, a well-defined business opportunity, and a group of executives who are willing to invest time and money into creating and disseminating the models.

You will learn:

1. Why predictive analytics is the most powerful form of BI?
2. How to harness predictive analytics to deliver business value metadata management and data quality?
3. How to get started with predictive analytics How technology has made predictive analytics more accessible?
4. How to utilize both structured and unstructured information for deeper?

Presenter:
Wayne Eckerson (Director, TDWI Research)
Event Date:
2/18/09 9:00 a.m. PT

Presentation's PDF from this Webinar: http://download.101com.com/pub/tdwi/Files/IBM_021809.pdf
View & Listen to this Webinar again : http://w.on24.com/r.htm?e=129684&s=1&k=604876419FBA718C3029B43A0510130D

Some additional links related to this topic:

InfoSphere Warehouse Product Web Site: http://www-01.ibm.com/software/data/infosphere/warehouse//

InfoSphere Warehouse Data Sheet: http://download.boulder.ibm.com/ibmdl/pub/software/data/sw-library/infosphere/datasheets/IMD10900-USEN-01.pdf

Embedded Analytics Solution Brochure: ftp://ftp.software.ibm.com/software/data/db2/warehouse/IMF14002-USEN-01.pdf

Redbook - Dynamic Warehousing Data Mining Made Easy: http://www.redbooks.ibm.com/abstracts/sg247418.html

Technical Whitepaper - Data Mining for Everyone: http://www-01.ibm.com/software/sw-library/en_US/detail/Y815951M69194W67.html